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Built on Passion

We catalog the experience of CEOs, founders, and entrepreneurs in the outdoor, fitness, and wellness industry. All of them have a story to tell. This podcast focuses on a different kind of adventure.
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Now displaying: 2016
Dec 27, 2016

Josh sits down with Under30Experiences co-founder Matt Wilson. Under30Experiences is a company that was born from Under30ceo, co-founded by Jared O’Toole and Matt Wilson. When the pair found themselves struggling in the hustle of NYC, Matt Wilson took a trip to Iceland that would change his outlook on work, play, and life for the rest of his life. Now Matt and Jared work together to bring individuals from all backgrounds together to share in a once in a lifetime experience to form lifelong bonds. Join a Under30Experience trip today and start experience the word as it should be: as authentically as possible and in the company of friends.

Dec 20, 2016

Josh sits down with Cirque Mountain Apparel founder Alex Biegler. Cirque Mountain Apparel is a lifestyle brand that was born in the backcountry of Jackson Hole, Wyoming. Once Alex’s side project started to gain momentum he readily turned his focus on his new endeavor, making state specific beanies wrapped in eye catching designs. With Cirque’s successful launch and quickly growing momentum, Alex and the Cirque team has moved to Vail to continue to produce outstanding apparel while developing some seriously ambitious plans for the future.

Dec 13, 2016

Josh sits down with J Skis founder Jason Levinthal. J Skis, based out of Burlington, VT, was founded after Jason Levinthal left his previous companies, Line Skis and Full Tilt Ski Boots to form a company where he could better manage moving parts and build it the way he saw fit. Piloted by a veteran skier and longtime entrepreneur, Jason frequently collaborates with artists and musicians to add culture to his brand, the skiing community as a whole, and of course to make skiing great again. J Skis is a brand that doesn’t take themselves too seriously, but have put an incredible amount of time and effort into testing, prototyping, and quality control in order to make sure customers are getting a ski that they can rely on and have some serious fun on the mountain with.

Dec 6, 2016

Josh sits down with The Renewal Workshop co-founders Nicole Bassett and Jeff Denby. The Renewal Worship, based out of Cascade Locks, Oregon is a used apparel and gear brand that will fully repair, clean, and revitalize your beloved gear and apparel. The Renewal Workshop is a company founded with a focus in tackling the huge waste problem that is heavily tied to apparel and gear production and manufacturing. In the United States 14 million tons of apparel end up in landfills every. Single. Year. After Nicole and Jeff were hit with this hard fact they got to work. Having just finished an incredibly successful indiegogo campaign, they are ready to be the saviors of fallen gear by reducing waste and increasing the lifespan of your 

Nov 29, 2016

Josh sits down with Revision Skis co-founder and Bill Wanrooy. Revision Skis, based out of Denver, CO is a ski brand that focuses on freestyle skiing but, they are far from your average brand. Bill, along with Revision’s other cofounder David Bartels, have created one of the leading warranty programs in the industry. Unlike other brands, Revision Skis warranty covers rail damage, a feature that most freestyle skiers are hitting. Instead of dealing with dings and dents, Revision will make sure your planks are in tip top shape to get you back in the park. Revision is also involved with the carbon fund and are in constant pursuit of ways to make their operation more environmentally sustainable.

Nov 22, 2016
Josh sits down with Caleb Simpson co-founder of Bearded Brothers Bars. The idea behind Bearded Brothers, based out of Austin, Texas, was sparked when Chris, Calebs brother-in-law, introduced him to the idea of raw food diets. After getting immersed in a completely new and healthy way of life, Caleb soon started to make his own protein bars and soon found himself sharing his creation with friends and family. Bearded Brother Bars use natural, simple ingredients and uses only about seven different ingredients. Not extra bullshit, just straight forward ingredients. Now Bearded Brothers is producing roughly 500 thousand bars a year delivering energy and nutrition to athletes and health-nuts alike.
Nov 15, 2016

Josh sits down with Dale Lewis the founder of Fortress Clothing. Fortress Clothing, based out of Mt. Pleasant, Utah, was started as a way to provide people working in extreme conditions to last longer in harsh elements. When Dale Lewis found that his son needed to take absurdly frequent breaks from work to maintain his body heat while working in North Dakota, he got to work. After finding the proper materials and multiple prototypes he had found a design that lived up to the task while basing the design off a sweatshirt that he’s used for years without fail. Now Fortress delivers comfort and style to individuals in harsh working environments, preppers looking for the perfect bug-out gear, and recreators who want to stay outside longer and more comfortably.

Nov 8, 2016

Josh sits down with Taylor Henderson the founder of Nozipp Sleeping bags. Nozipp sleeping bags, based out of L.A, was started in 2014 when Taylor found himself locked in a grudge match against the zipper on his sleeping bag. Since then he’s sought to pursue and easier way to enjoy the comfort of a sleeping bag, thus creating the first no zipp, magnetic entry sleeping bag. After countless iteration he finally found the perfect recipe for a sleeping bag that will stay closed, let you dump heat when you need to, and never snag when trying to escape your camping cacoon. From there he took his game changing idea to the internet and went on to run a successful Kickstarter campaign to get Nozipp off the ground and has been at it ever since.

Nov 1, 2016

Josh sits down with Tanner Rosenthal The founder of Panda Ski Poles. Panda Ski Poles is a ski pole manufacturer that makes environmentally sustainable ski poles out of Bamboo. Since their start they have branched out to making trekking poles, selfie sticks, and apparel while maintaining a focus on sustainability and aggressively trying to make their production process more sustainable and reduce their carbon footprint. They are the first ski pole company to utilize “Zero Drag Powder Baskets” which reduces snags on pow, trees, and brush while riding. Panda Ski Poles has a lot planned for the future and are planning to do more with sustainable apparel. They stands by their values to make a product that is high performing, long lasting, and sustainably made.

Oct 25, 2016

Josh sits down with Point6 cofounder and CEO Peter Duke. Point6, based in Steamboat Spring, Colorado is a sock company created to take sock production to next level by improving its quality, comfort, and longevity while making huge strides in reducing the environmental impact of production. Point6 socks uses merino wool and is spun using a compact spinning method, which creates as tighter, stronger sock.


Peter Duke, and his wife Patty, are no strangers to the outdoor industry and especially sock production, having cofounded Smartwool in 1994. After stepping away from the company they are back with a brand new company that is deeply rooted in its cofounders experience, passion, and motivation to create a perfect product.

Oct 18, 2016

Josh sits down with Vestigo.co cofounder, Marshall Mosher. Vestigo.co, based in Athens, Georgia, is a startup that connects adventurers, outdoor sport enthusiasts, and new experience seekers to guides who are experts in their field and eager to share their passion. With a spark of interest and just a few clicks you can be on your next adventure or, after applying and getting approval individuals can plan and lead their own trip into the outdoors and beyond. Marshall shared his philosophy is that everyone’s adventure is different and his vision of turning Vestigo.co into a platform that connects you with any type of guided experience regardless of whatever that experience is.

Oct 11, 2016

Slant Skis was founded in 2007 by Josh Bennett in Truckee, California, after breaking countless skis and getting fed up with the quality of skis on the current market. In 2010 they moved to their factory near Tahoe City, California, located on the Truckee River in the Lake Tahoe basin, surrounded by their favorite mountains.

Josh, moved to Truckee, CA, in 2006 from Michigan’s Upper Peninsula. Josh’s background is in ski coaching, carpentry, and ski tuning which has helped him make an easy transition into ski making.


Josh had the pleasure of speaking with Josh and asked him some questions that our readers put together.

Oct 4, 2016

Josh sits down with Alison Dennis and Andrea Boldrini to talk about their website Weigh My Rack. Weigh My Rack is website where you can compare climbing gear to help climbers find the exact gear that they are looking for by providing specs, reviews, and the history and evolution of various brands. By laying out all the options that are on the market, Weigh My Rack helps its users find gear based off specific needs and preferences with just a few clicks. After Alison and Andreas got fed up with their corporate jobs they decided to hit the road and fully committ to building this invaluable tool to help climbers find the gear they’re looking for. Now they travel and adventure while building their business and helping to remove the stress of gear hunting

Sep 27, 2016

Josh sits down with Kush Climbing cofounders Kyle and Kim Vines. Kush Climbing is a company that makes crash pads, but where they stand out is in their incredible commitment to sustainability and offering the option to customize the design of your crash pad. Kush Climbing crash pads are made from hemp, and donate 2% of their sales to nonprofits to give back to nature and the community that both help support this startup. After an incredibly successful Kickstarter we are extremely excited to have the chance to find out more about a company that has gained an incredible traction in a short amount of time.

Sep 23, 2016

Northwest Tech is a ski and snowboard brand that specializes in outerwear. However, where they truly excel is their extensive customizable features, colors, and accessories, while delivering quality 20K waterproof jackets, pants and powder bibs at competitive prices.

Founded in 2012 by ski junkie and former Western Washington University student, Nick Marvik, Northwest Tech stands out by offering a product that is 100% customizable to ensure a unique design that abides to your style.


We had the pleasure of speaking with Nick Marvik and asked him some questions that our readers put together.

Sep 13, 2016

Josh sits down with Slap Bag founders Chris Boyd to discuss where the idea of Slap Bag came from and where his company is headed. SLAP BAG is a Simple small Accessory Pouch that mounts to the handlebars and stem of your road, mountain, cruiser, fixie or kids bike. It opens and closes with one hand for quick snacks for long hauls and to carry your gear from point A to point B like a charm. Where you’re out for a quick trip or a long journey, Slap Bag will ensure that everything you bring is on hand and accessible, while on the go.

Sep 6, 2016

Josh sits down with Boulder Denim co-founders Taz Barrett and Brad Spence to talk fashion, functional fashion. Boulder Denim is a climbing apparel company that makes jeans using elastic material that ensures maximum mobility. Their jeans are not only hyper-elastic, but are stain resistant and hydrophobic as well Perfect for climbing, hiking, or just lounging around; Boulder Denim Jeans will save you time when heading or leaving the gym and have you ready for any adventure.

Aug 30, 2016

Josh gets a chance to talk to Give’r cofounder, Bubba Albrecht about Give’r gloves, specifically highlighting their four-season glove, one of the toughest gloves on the market. Not only are Give’r gloves 100% water-proofed leather, they have reinforced stitching on palms and fingertips for added extra durability. These bad boys are not only built for the most treacherous adventures but are also built to handle jobs around the house, on the worksite, or barreling down a mountain with three feet of snow underfoot. Hell, these bad boys can even protect your hands from fire. Give’r gloves will keep your hands warm and last through the toughest tasks or adventures. Give’r all you got.

Aug 23, 2016

Josh chats with Char Poles CEO and founder, Alex Carr. Char poles is a pole manufacturer that was created when Carr was touring in the backcountry and was in dire need of a screwdriver to adjust his bindings to fit his boots. While hiking back down he realized the potential his ski poles had for storing basic, but dire tools needed for skiing, particularly screwdrivers. Shortly after, he got to work on prototypes and eventually shaped his vision into the utility pole brand, Char Poles.

As the sport progressed and filming became a more dynamic factor in the sport, Alex added gopro/action cam attachments to his pole, which can be fully integrated into a monopod. Char Poles is still working to perfect their poles and make sure every nook and cranny of their ski poles is the epitome of optimal functionality.

Aug 16, 2016

Josh gets a chance to talk to Grayl cofounder, Travis Merrigan about Grayl water bottle purifiers. With a built-in water press, Grayl water bottles are simple, easy to use, and incredibly efficient.  Grayl originally got it’s start when Nancy Weston, Grayl’s other co founder and avid adventurer, wanted to step away from single use water bottles and improve on an idea that already existed.Their design keeps Grayl bottles ultralight, and by combining a purification system and water bottle you will be able to save space when you travel. In one press you can filter and purify life giving water to be safe to drink and the perfect container to carry it to the next stop on your on-going adventure.

Aug 8, 2016

Josh interviews Hemetic Trading Co. cofounder Matt McGinnis who talks about the inspiration for starting Hemetic, as well as the culture that drives his business. Hemetic Trading Co. is an American carry good and lifestyle brand based out of Burlington, VT, dedicated to quality and functionality. Hemetic was initially co-founder by Matt McGinnis and Jake Caggige as a response to poorly made bags that were marketed as American companies and manufactured elsewhere. With both Matt and Jake’s background in design and history of entrepreneurship, they collaborate with ease and not only created a driven, detail oriented company, but also a lifestyle brand that practices what it preaches: authenticity, modesty, and above all, quality

Aug 8, 2016

DID YOU KNOW THERE ARE THOUSANDS OF NEW STARTUPS IN THE ACTION SPORTS INDUSTRY EVERY YEAR?

HOW MANY OF THEM DO YOU KNOW?

To provide better background and insight on ReddyYeti, Cofounders Josh Salvo and Drew Pfundstein sit down and talk about what ReddyYeti.com is, how it was created, what’s in store for it’s future, and everything in between.

Aug 5, 2016

In this episode, Josh interviews Chris Loidolt, founder of Hummingbird Hammocks, which currently holds the unofficial title of the lightest and most compact hammock on the market. Chris utilizes his experience as a retired professional Skydiver and parachute rigger to build hammocks from Parachute Industry Association certified parachutes. After amazing success from his Kickstarter campaign Chris and Hummingbird Hammocks press on, constantly evolving to minimize size and weight, while maximizing strength comfort

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